Thursday 28 November 2013

Internet as a tool in buying our Dream Home: Ankur Agarwal, SG Estates Ltd

Today there is hardly anything which is not touched by Internet bug or to be precise from GOOGLE.Internet has become a first hand tool to find information on anything that comes to mind be it electronic gadgets/banking/education /homes/commercial properties etc. It not only helps 
in getting the first hand information on anything we require but also helps in forming Zeroth Impression (initial impression- before first impression because first impression is formed after 
seeing the product)of the product we want to buy even before we have stepped out of home. 
The same is true for real estate sector as well.  In earlier times when one wished to buy their dream home or thought about making investments,first hand tool was to enquire from friends or relatives for trusted\good Developers and various available options. Significant leg work was required just to know what all options are available in a given budget and given locality. 

But now things have changed.All such information is available at click of mouse either via developer websites (www.sgestates.in for SG Estates Ltd.) or google search or on various property portals like 99acres or magicbricks. These portals not only have property listings but also offer different search option with various filters like price range, property type, cities, builders, brokers, direct owners. Here listings are not only done by property brokers but by various developers also who have showcased their projects on them. We at SG Estates Ltd are also present on 99acres and magicbricks. First hand information can easily be grasped from them.

Also like other products reviews on various areas/localities are also available for a person to make comparison. Various TV channels have also started posting their property episodes on the youtube which can act as a guide for the buyers to get information. 

“We at SG Estates Ltd have made our website www.sgestates.in very much informative for our 
existing and prospective buyers who can get all information about us and our projects sitting at 
home. Regular construction updates are posted under the respective project head and also regular updates like various articles, marketing campaigns, etc are updated regularly” says Gaurav 
Gupta, Director, SG Estates Ltd.

One can also see and download information about any residential\commercial projects as they 
are easily available developers’ website, enquire about it by filling online form and also can chat live to know it without calling a people via landline or mobile.

 Internet has given a huge power to people to know about the things by sitting at one’s Place.
All the information may not be 100% correct but major idea can be obtained. Real Estate however is all about location, final decision on buying must be taken only after visiting the site and project physically. 

Ankur Agarwal
Sr. Manager(Marketing)

SG Estates Ltd.

Monday 11 November 2013

Should we do one big Real Estate Investment or break it into parts: Gaurav Gupta, Director, SG Estates Ltd.

India is a country with increasing population and it is currently seeing unprecedented growth in urbanization which is resulting in increased demand for Houses and sustained demand is leading to sustained growth in Real Estate Values. Real Estate has been a preferred choice of investment and as per one survey youth is preferring real estate over gold and stocks as an investment option. There is hardly any household which is not affected by the bug of Real Estate Investment. Talks on real estate can be heard everywhere from parks to parties. One major question that crosses many people mind who are putting money for pure investment is whether to put all money in buying one property or put that money in parts by buying multiple properties.
Experience shows return on investment in Real Estate is maximum if investment is made at just launch projects and diminishes as the project progresses and reaches completion. Choosing one Developer as against multiple developers is suggested because to crack the best deal .  Of course, it has to be ensured that Company / Developer is chosen, who are known for their commitment and timely delivery. Every care to be taken that person is not trapped with Company/Developer whose track record of Delivery of project is not sound.  

Supposedly a person has Rs.1.5 crore to invest and he is looking to invest in Ghaziabad. He may buy a flat of 2430 sq.ft. In SG Homes in Vasundhara or buy 3 units in SG Grand in Raj Nagar Extn. with average size of 930 sq.ft. And one unit in SG Homes in Vasundhara of 1000 sq.ft.

I personally believe that investing in parts in small properties  has major advantages over putting the entire money in single property. Small properties have more demand because they fit easily in the budget of the first time home buyers (segment which is driving the sales in Ghaziabad region) and are generally sold faster due to the small ticket size/actual users. Also if a portion of money is required to be sold to  meet some expenses, then one of the various properties can be sold rather than liquidating the entire investment.  Investing in 3-4 properties also safeguards against the market forces viz. in case  some property doesn't appreciate as per anticipated return, then other have a chance to compensate for the same. A person can also choose to invest in both residential and commercial real estate if he choose to invest in parts. Buying a single property is like putting all the eggs in a single basket which may turn to be risky.

Gaurav Gupta
SG Estates Ltd.
(Note: Example of projects of SG Estates Ltd. have been taken for reference purpose only and figures quoted are example and not the actual prices)

SG Estates soon coming up with a new Residential Project in Vasundhara, Ghaziabad

After the successful delivery of 3 projects in Vasundhara and tremendous response for SG Homes in Vasundhra, SG Estates is soon coming up with a new residential project "SG Oasis" in Vasundhara Ghaziabad. It will have 2/3 BHK apartments ranging from 1000 sq.ft. To 1800 sq.ft. Equipped with all modern amenities. It is proposed to have air conditioned GYM with multi purpose hall. It has received tremendous response from the existing customers of SG Estates Ltd.

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